Blockchain Project: LMVH Louis Vuitton NFT & Metaverse Program
Louis Vuitton's foray into the Web3 space includes participation in the Aura Blockchain Consortium (with its LV Diamonds traceability project), product + digital twin releases (VIA Treasure Trunk), and the 'Louis The Game' Metaverse game, in which players have the chance to earn NFTs by Beeple and other artists (available on Apple App Store and Google Play Store).
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