STAKEHOLDER ENGAGEMENT Blockchain Project: Coty Campus
The Coty Campus is a presence in the metaverse for Coty: the Campus will be used to connect the global Coty workforce for upskill development, collaborations, file-sharing, and communication. Coty tapped Spacial to design the fully immersive 3D campus. Coty hopes that by building out workforce presence in the metaverse, they will spark collaborations and grow company engagement on a global scale: the Campus is a 3D, gamified environment with phygital rewards.
Coty Campus is slated to launch in the autumn of 2023. Coty is the parent company for a growing portfolio of beauty brands, such as Sally Hansen, Rimmel, Bourjois, philosophy, O.P.I., CoverGirl, Max Factor (to name a few).
| Milestone Title | Date of Milestone | Type | NFT Drop | Sources |
|---|---|---|---|---|
City Campus Employee Metaverse Platform Announced | May 31, 2023 | Announced |  |
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